Social Profile & Social Media Management

Posted by on Sep 17, 2012 in Features, Internet Marketing, Social Media Marketing | 0 comments

Social Profile Managment

Social media is one of the most visited sites on the internet today. It represents around 1/3 of the total websites which are visited by the internet users. These figures clearly make way for social media management and urge companies to make their social profiles.

Social media marketing and profiles are best for SME’s, because they do not have a huge marketing budget at their hands, and these websites provide them the opportunities to explore a whole new world. Social profiles provide various benefits and that too at very low cost. The results can be easily seen in the short run as well as in the long run.

Following are some of the benefits and tips on how to manage social media profiles for all those people who feel building a social profile is a waste of time.

Benefits & Tips

  • Brand the Profile: The first thing you need to do is make sure that the audience knows this is not a page of an ordinary user but an official corporate page. This would attract a lot of customers.
  • Connect to your official website: A lot of companies miss out on this point but is essential for you to connect the social profile page with your firm’s official website. This would increase the traffic on your official website and eventually gain you more customers, which would result in an obvious increase in profit.
  • Unique content: Make sure that the content you include on the Social Media profile is very unique. People don’t have a lot of time so it’s better to include short videos, text etc.
  • Interact with audience: You need to make sure that you come up with a content that is interactive with the audience. The more you communicate with the audience the more sense of ownership they get. You can interact by creating various competitions on the page.
  • Use your brand or domain: Make sure to use your own brand or domain as the username of your social media presence. For example http://www.facebook.com/SamuiArtGallery.
  • Level of audience: You can attract millions of audience and target customers through the social networking websites. People don’t read a lot of newspapers now and they don’t even have time to visit the company’s official website for that matter to check the product. This is where social media comes in. People use it to interact with each other and while doing so they also visit the profile of various companies, and take a peek at the products, which catch their eyes and attract them to the company websites. There are at least 100 million unique visitors each month on the social profiles. So it is safe to say that your company can easily bolster within months with the help of social media profiles.

There is no substitute which is better than social media and building social profiles in today’s world. All you need to do is build a very attractive page with impressive content, which would attract the target audience of your company.

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